WHAT I USE DAILY TO RUN A SOCIAL ENTERPRISE
I call this the "everything organizer." It's a web-based project management tool, but basically, you can track and organize all kinds of things. You can color-code tasks, set due dates, and assign tasks to others. I use it to manage three businesses/blogs and even used it to plan my wedding in 2015. Get Trello here!
Use Gmail with your custom domain! G Suite, formerly known as Google Apps for Work, includes Gmail, Google Drive, Google Docs, Google Sheets, Google Forms... you get the idea. Collaborate in one doc and access it from any computer or mobile device. Starting at $5 per month, you can get a customized email (email@example.com) and access to the G Suite for your social enterprise. Click here and I'll send you a coupon for 20% off!
I started using this format, along with about a dozen other productivity systems, and this has been one of the best. It keeps me very focused on starting and FINISHING projects, before moving on to something else. If you also get distracted easily or have a hard time staying on tasks to finish a project, check out the Productivity Planner. And, if you want to just try it out, you can get a free sample page of format here.
Canva is THE resource for designing graphics, especially if you don’t have a graphic design background. I’m definitely not a graphic designer - this tool is a life saver! You can create social media images, flyers, blog post graphics - all with preset dimensions and layouts so your graphics are sure to look awesome. Plus, it’s free and super user-friendly!
Once you've designed something beautiful in Canva, you can order those items in print through Moo. I've ordered business cards, postcards, stickers and mini-cards from Moo - and every time I hand one of those little guys to someone, they ask where I got it. Super high quality, feels amazing, and doesn't fade. Plus, they have a new business card option that's made from 100% recycled t-shirts! How cool is that? Click here to get 20% off your first order at Moo.
Squarespace is the BEST website management platform. You can seriously get your website launched and domain purchased in a matter of minutes with their beautiful templates and user-friendly layout. If you've been frustrated by all the plug-ins of Wordpress, definitely check out Squarespace. It gives you more time to run your social enterprise and less time worrying about website layout and customization.
MailChimp is my favorite email service provider for email marketing. As a social enterprise, you'll want to stay in touch with your supporters, and email is a great way to do that. Plus, I like to give the computer screen a high five after I send an email. I love that little monkey. #truestory
Visme is a great alternative to Canva, if you're not a designer and want to create amazing graphics. I recently used this tool to create the reader survey recap into an infographic. Pretty cool, eh? They have a plan that's totally free, and tons of free starter layouts, so you can make pretty presentations in just a few minutes.
I've never really been into journaling. Some people can just sit down and write, but it's never really been for me. But this Five Minute Journal was something I had to try. It's basically three questions in the morning, and two at night, focusing on the good. If you want to just try it out, get the free pdf here.
Getting Things Done is a book about how to manage all that clutter. Email clutter, pieces of paper clutter, brain clutter. If you've struggled (or someone on your team has struggled) with keeping up on emails and productivity, give this system a try. It does take a little time to get used to, but Inbox Zero is an amaaaaaaaazing feeling to achieve.
If you've ever thought - "What am I even doing right now? Why am I bothering? What is this all leading to?" - you must read The Alchemist. Anyone who's doubted themselves or asked if the tough work of social entrepreneurship is worth it, read this book. I don't normally read fiction, but this is my number one top fiction recommendation.
Every social enterprise should be implementing the Traction (EOS) system and set of tools. If you've had issues with accountability, alignment of values, productivity, or reaching goals, check out this book. There's a huge resource library with downloadable tools online - I found it's helpful to have those tools handy as you read, so you can implement right away.
Related to Traction: Get a Grip on Your Business - this book is the narrative version of the EOS system implementation. I found this a little easier to digest - just reading it like a story of a company going through the process of implementing the EOS system.
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